The Netherlands: Viewers’ interest wanes as Mia & Dion fail to qualify for the Grand Final!

Viewers’ interest in the Eurovision Song Contest continues to wane as Dutch duo Mia Nicolai and Dion Cooper failed to qualify for the final.

More generally, there was critisism of the duo by serveral compatriots and also by the country’s own National Broadcaster. A few days before the rehearsals started, statements were made by the country’s public television Avrortos and also by a composer of the song and Eurovision 2019 winner Duncan Laurence.

You can find more about it in our articles here and here.

The Dutch delegation did their best to “rescue” the song and the artists reputation, but they did not succeed and this was shown by yestrday’s exclusion.

Viewers who tuned in to watch the first Semi-Final averaged 2,124,000 and had a 40% audience share. Although the competition was the most-watched show, viewership was down 100,000 from 2022.

During the competition, up to 4,727,000 viewers tuned in to watch the broadcast via NPO1, up from nearly 5.1 million viewers in 2022.

The conclusion is that interest will be lost even more, because this year’s participation was the first since 2015 to not qualify, with the qualifying streak ending in 2023.

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