C-Joe: “What I like about Melodifestivalen is that we are together, united by music, and it’s amazing!” | Exclusive Interview

Andreas Papayiannakis and EurovisionFun is accredited by SVT to follow the Melodifestivalen tour for a third year in-a-row. In Göteborg we got the chance to meet a few people involved in this year’s Melodifestivalen. Among those was C-Joe who had us over at Clarion Hotel Post, the appointed artist hotel in Göteborg on an extensive interview.

C-Joe is another debutant at Melodifestivalen 2024, an afrobeat/afropop artist with the song “Ahumma” that is definitely gonna keep the audience up and dancing. His rehearsals yesterday went well and he felt good, he thinks that it will look good on screen and live at the venue. He described his song for those that haven’t listened to the snippet yet:

“My song is a very, very feel-good song. And it’s about actually working on your inner peace, you know. And “Ahumma” itself, it’s inspired from the word Ahum. When you do yoga or meditation, a lot of people sit there and go -Ahum- you know. So that’s where it gets the inspiration from.”

As I previously mentioned, C-Joe is expected to be engaging the crowd in the arena. He comments on this:

“Yeah, I think my presence and the song itself and also the whole setting is going to engage the crowd, you know. And also from my previous tours and performances, for me it’s important to engage the crowd.”

As a debutant, many people in other countries will see C-Joe for the first time, from the platform of Melodifestivalen, not only Sweden but also internationally. What does he think about this?

“I want my music, my sound to make people happy and just getting a good vibe you know whether you want to relax you can play my song because I have those type of vibes as well you know. Whether you want to dance, you want to move I have those type of songs as well. And also for me I can I’m actually like versatile meaning I can do different styles and I like to fuse music. So my background it is Afrobeat, Afropop but from my previous work and my upcoming work I will definitely be doing like fusions.”

He has been around, experimenting with music, for a long time since around 2005.

“I started experimenting with music like around 2005-2006. At that time I was just doing hip-hop, just experimenting but then around 2007-2008 that’s when it got serious because that’s when I started to perform at schools and leisure centers and then at bigger stages. Melodifestivalen and Eurovision is the biggest thing I’ve done in music.”

How has he developed as an artist throughout the years, since he first started doing music a bit less than 20 years ago?

“I think every step that I’ve been taking has just prepared me for moments like this and I feel like I’ve evolved and I feel like I’m developing every day musically. It’s a constant evolvement, I never stop developing and I never feel like I’m well developed.”

But how did he decide to take part in Melodifestivalen? He explains how the process was:

“When I did the song, this is crazy, when I did the song “Ahumma”, I had the base of it already. When I was doing the song, something just told me, my intuitions were just telling me this is a song for Melodifestivalen. It sounds crazy, but it’s like I had a vision. And then just getting contact with my team and then we worked it out.”

Is there any of his songs that he has released up to now that is close to what his participating song sounds like?

“I think the closest to this sound that I have, is my song Friendzone. I think that is very close to the sound of “Ahumma”, so check it out. “

Finally C-Joe gave a message to all those that will get the chance to see him perform for the first time this Saturday:

“I just want to say shout out to you guys all for watching and traveling all over the world to come and be with us on this special day. We are together, united by music, and it’s amazing. So, shout out to you guys for doing what you do and listening and participating to create this special moment for us, the artists, and go check my stuff out.”

You can watch our exclusive interview with C-Joe at the video down below:

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