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Eurovision 2025: Switzerland united on the “Road to Basel”

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Switzerland has gotten into the Eurovision spirit in a big way, as preparations for the big 2025 contest, which will be hosted in Basel, are already underway!

Switzerland’s national broadcaster, SRG SSR, has announced the organization of “SRG SSR On the Road to Basel“, a pre-show event dedicated to the contest! Through this event, the public will have the opportunity to be informed about all the latest developments concerning the competition and even participate in various activities. Various cultural activities have been planned, such as workshops, performances highlighting the culture and history of the competition. In this way, the citizens of the country will be able to prepare and get into the mood in view of Eurovision 2025.

According to the message of the contest, the host country this year seeks to actively involve the public in the process of “participation”, making it an integral part of Eurovision. In this way, national pride is strengthened, and cultural exchange is promoted. What makes this year’s event special is the fact that the actions will travel to different cities in Switzerland, giving citizens the opportunity to live a complete and unique Eurovision experience!

 

Source: ssrcorsi

 

What do you think of this initiative on the part of the host country? Tell us in the comments!

 

For anything related to the contest, stay tuned to Eurovision Fun!

 

Eurovision 2025: Novartis is the official sponsor for the competition in Basel!

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A few hours ago the EBU announced its official sponsor for the Eurovision 2025 contest that will take place in Basel next May. The pharmaceutical company Novartis will be the “official partner” of the competition!

Martin Österdahl, head of the organisation of the 2025 contest, said specifically:

‘We are thrilled to announce Novartis as an official partner of the Eurovision Song Contest 2025! With their headquarters in next year’s Host City, it’s great to have Novartis, a global leader in healthcare, supporting the Contest in Basel. This partnership marks an exciting collaboration between two iconic brands known for their commitment to innovation and excellence. Together, we stand for a vision of unity, hope, and the belief that through collaboration, we can achieve extraordinary things.’

The choice of Novartis was made in the unifying spirit promoted by Eurovision and is closely linked to the company’s identity, which is based in the city that will host the contest. Novartis actively promotes diversity and a sense of belonging as an employer of people from all countries of the world. Through this commitment, it fosters cultural diversity and creates an environment where all employees feel accepted and respected.

Rob Kowalski, Chief People & Organization Officer at Novartis, said:

‘Novartis is honoured to be an official partner of the 2025 Eurovision Song Contest in Basel – our home city. Both our organisations were born in Switzerland and believe deeply in the power of collaboration and bringing people together.’

 

Reto Peritz and Moritz Stadler, executive producers of SRG, said of the partnership:

‘We are delighted to welcome Novartis on board and are excited about their commitment and engagement. Their support will play a key role in helping us reach our goals and make a meaningful impact.’

The city of Basel will host the 69th Eurovision Song Contest in May 2025 after Nemo’s victory with The Code.

Source: Eurovision.Tv

For all the news about the competition, stay tuned to Eurovision Fun!